Uber returned to work with us via their agencies to help them create and produce another totally bespoke mural campaign.

Targeting towns and cities where their app was either new or awareness needed a boost, a simple data led approach to make residents aware of this valuable new local service.

This time the brief was truly national, targeting towns across the UK. We scouted and secured large format impactful canvases for them in the North, Midlands and the South of England.

The campaign continues to be an excellent example of a global brand taking the time to act and think locally, crafting something powerful and effective that is tailored yet consistent.

In the North, we painted Barnsley, Chester, Doncaster and Hull…

…in the Midlands, we sourced central spots in Northampton and Peterborough…

…and in the South we painted canvases in the social hubs of Colchester, Ipswich and Plymouth.